---
title: "Plans and pricing"
description: "Pick a plan when you are ready to publish. Until then everything below is free to build and test."
url: "https://napps.io/pricing"
type: "pricing"
language: "en"
currency: "USD"
---

# Plans and pricing

Build and test for free. You only pay when your app is ready.

Pick a plan when you are ready to publish. Until then everything below is free to build and test.

Currency: USD

## NAPPS pricing at a glance

NAPPS plans are priced per month in USD: Business at $299, Scale at $499, and Enterprise at $999.

With annual billing, the yearly totals are Business at $3,240, Scale at $5,400, and Enterprise at $10,800.

Building and testing your app is free, with no time limit, and a plan starts only when you publish. Plans are billed through Shopify, with no contract and no setup fee on standard plans. NAPPS takes no share of what your app sells: there is no commission and no fee per order, install or notification.

The only other costs go to the app stores: Apple charges $99/year and Google Play $25 one-time.

Optional add-ons and custom development are priced separately, as the plan comparison shows.

## Enterprise

- Monthly billing: $999/month

- Annual billing: $900/month. Billed annually at $10,800.

For established brands that need full control. Work with us to design a fully customized app tailored to your unique business needs.

- Design per market: home, menu and PDP
- Notifications segmented by language and market
- Gorgias, Zendesk, Global-e and custom integrations
- Analytics Pro

## Scale

Most Popular

- Monthly billing: $499/month

- Annual billing: $450/month. Billed annually at $5,400.

For fast-growing brands ready to stand out. Access advanced features and get hands-on support from our team of m-commerce experts.

- Product stories and 20 shoppable videos
- Bulk discounts by CSV import
- Yotpo, LoyaltyLion, Smile.io and Nosto integrations
- Custom icons and fonts
- Dedicated account manager

## Business

- Monthly billing: $299/month

- Annual billing: $270/month. Billed annually at $3,240.

For early-stage brands that want a solid, functional mobile app without the complexity. Get up and running quickly with all the essentials.

- Native iOS and Android app, with real-time Shopify sync
- Unlimited design blocks
- Unlimited notifications and automations
- Unlimited languages and full RTL support
- App analytics
- Klaviyo, Judge.me and Growave integrations

## The only other costs

- Apple: $99/year
- Google Play: $25 one-time

Speak with our [sales team](mailto:support@napps.io) to deduct these values from your first month ;)

## Compare our plans

### The Basics

| Feature | Enterprise | Scale | Business |
| --- | --- | --- | --- |
| Account & Order History | Included | Included | Included |
| App Exclusive Discounts | Included | Included | Included |
| App Exclusive Products | Included | Included | Included |
| Bottom Bar Configuration | Included | Included | Included |
| Desktop QR Code Banner | Included | Included | Included |
| Full RTL Support | Included | Included | Included |
| Gift Cards | Included | Included | Included |
| Mobile App Banner | Included | Included | Included |
| Multi Currency | Included | Included | Included |
| Native Android & iOS App | Included | Included | Included |
| Preview Mobile App | Included | Included | Included |
| Product Metafields | Included | Included | Included |
| Product Search, Sorting and Filtering | Included | Included | Included |
| Real-time Sync with Store | Included | Included | Included |
| Schedule Homes | Included | Included | Included |
| Schedule Menu | Included | Included | Included |
| White Label App | Included | Included | Included |
| Wishlist | Included | Included | Included |
| App Automated Discounts | Included | Included | Not included |
| Discounts imported by CSV | Included | Included | Not included |
| Languages (16 available) | All | All | All |

Account & Order History: Keep the same account as Shopify website with easy access to account details and order history.

App Exclusive Discounts: Encourage app downloads and loyalty by offering unique, app-only discounts to customers.

App Exclusive Products: Create excitement and increase app engagement with exclusive products available only through the mobile app.

Bottom Bar Configuration: Choose the tabs in the app's bottom bar, plus their order and icons. It is the navigation customers use most.

Desktop QR Code Banner: Drive app downloads effortlessly by allowing users to scan QR codes from their desktop screens.

Full RTL Support: Full Right to Left (RTL) support. Used on Arab market.

Gift Cards: Increase sales and customer acquisition by offering digital gift cards that are easy to purchase and redeem.

Mobile App Banner: Increase organic downloads by show that you have an app to your mobile website users.

Multi Currency: Attract international customers by offering multi-currency support, simplifying transactions across borders as you do on your Shopify.

Native Android & iOS App: Deliver a seamless user experience across both Android and iOS platforms, enhancing accessibility and engagement.

Preview Mobile App: Streamline the development process with a preview feature that lets you test and refine your app before launch.

Product Metafields: Enhance product details and enrich the shopping experience with custom product information fields, that you already use on website.

Product Search, Sorting and Filtering: Enhance user experience and drive conversions with fast, intuitive search and filtering options. Using the same you have on your Shopify Website.

Real-time Sync with Store: Ensure consistent and up-to-date Shopify information. All backoffice information synced every time.

Schedule Homes: Schedule a new home to a specific time, launching it for special events or new collections.

Schedule Menu: Schedule a new menu for a specific time, launching it for a season, a sale or a new collection.

White Label App: Maintain brand identity by offering a fully customizable, branded app experience to your customers.

Wishlist: Boost sales and customer engagement by allowing users to save and track products they’re interested in.

App Automated Discounts: Set discounts that apply on their own inside the app. Your customer types no code at checkout.

Discounts imported by CSV: Upload a CSV to load a batch of discount codes at once, instead of creating them one by one.

Languages (16 available): Every plan includes all 16: English, Spanish, French, German, Dutch, Greek, Croatian, Korean, Portuguese (Portugal and Brazil), Danish, Czech, Italian, Polish, Arabic and Slovenian. Translations come from Shopify, and new text is auto-translated.

### Branding & CRO

| Feature | Enterprise | Scale | Business |
| --- | --- | --- | --- |
| Branding Options | Included | Included | Included |
| Cart Options | Included | Included | Included |
| Customize Icons & Fonts (choose from library) | Included | Included | Included |
| Extra customer fields | Included | Included | Included |
| Gift Wraps | Included | Included | Included |
| Home Page Builder | Included | Included | Included |
| Menu Builder | Included | Included | Included |
| PLP Builder | Included | Included | Included |
| Product Page Builder | Included | Included | Included |
| Quick Add to Cart | Included | Included | Included |
| Custom Icons & Fonts (upload your own) | Included | Included | Not included |
| Free Gift | Included | Included | Not included |
| Product Stories | Included | Included | Not included |
| Active Collection Page Layouts | Unlimited | 5 | 1 |
| Active Product Page Layouts | Unlimited | 5 | 3 |
| Custom Pages | Unlimited | 3 | 1 |
| Design Blocks per Home | Unlimited | Unlimited | Unlimited |
| Design Blocks per Menu | Unlimited | Unlimited | Unlimited |
| Design Blocks per PDP | Unlimited | Unlimited | Unlimited |
| Design Blocks per PLP | Unlimited | Unlimited | Unlimited |
| Multi-tab Home | Unlimited | 5 | 2 |
| Multi-Tab Menu | Unlimited | 5 | 2 |
| Home Design per Market | Default + 5 Markets | Not included | Not included |
| Menu Design per Market | Default + 5 Markets | Not included | Not included |
| PDP Design per Market | Default + 5 Markets | Not included | Not included |

Branding Options: Strengthen your brand identity with extensive customization options tailored to your unique style.

Cart Options: Build a cross sell & up sell experience with different features on the cart page. Free Shipping bar, Carrousels & more.

Customize Icons & Fonts (choose from library): Match the app to your brand by choosing icons and typography from our built-in library.

Extra customer fields: Create sections with information for customers & create more extra fields to have more info about your customers.

Gift Wraps: Offer a gift wrap on the cart inside our cart option for products bought to special occasions.

Home Page Builder: Build your home page from native blocks, and reorder them whenever the campaign changes.

Menu Builder: Build the menu your customers browse. Pick the blocks, images and collections, tab by tab.

PLP Builder: Design the collection page: the product grid, the filters, the cards and the blocks between them.

Product Page Builder: Enhance product page with different layouts for different types of products.

Quick Add to Cart: Improve user experience giving customers an easy & quicker away to add items to the cart.

Custom Icons & Fonts (upload your own): Upload your own icon set and brand fonts, so the app follows your brand guidelines exactly.

Free Gift: Offer a free gift to customers that spend more than a specific threshold you define.

Product Stories: Add more videos to your products in an Instagram stories experience block.

Active Collection Page Layouts: Number of collection page layouts live at the same time, so one category can look different from the rest.

Active Product Page Layouts: Number of product page layouts live at the same time, for specific collections or groups of products.

Custom Pages: Build extra pages inside the app for size guides, brand stories, FAQs or campaign landings.

Design Blocks per Home: Number of blocks you can use at the same time on a home. You have access to every block.

Design Blocks per Menu: Number of blocks you can use at the same time on a menu. You have access to every block.

Design Blocks per PDP: Number of blocks you can use at the same time on a product page. You have access to every block.

Design Blocks per PLP: Number of blocks you can use at the same time on a collection page. You have access to every block.

Multi-tab Home: Create tabs to help segment your customers showcasing what they are looking for in your home.

Multi-Tab Menu: Create tabs to help your customers search what they are looking for. Segment your categories on the menu.

Home Design per Market: Customize your home page content for each market. Useful if you have different communications.

Menu Design per Market: Highlight different collection for specific markets. Useful when you have seasonal collections per market.

PDP Design per Market: Customize the PDP layout with different metafields per market. Useful when the product content changes by market.

### Notifications

| Feature | Enterprise | Scale | Business |
| --- | --- | --- | --- |
| Back in Stock Notifications | Included | Included | Included |
| Cart Abandonment Notifications | Included | Included | Included |
| Order Status Notifications | Included | Included | Included |
| Schedule Notifications | Included | Included | Included |
| Wishlisted Discount Notifications | Included | Included | Included |
| Language & Market Segmented Notifications | Included | Not included | Not included |
| Custom Notifications | Unlimited | Unlimited | Unlimited |

Back in Stock Notifications: Drive urgency and repeat visits with alerts for products that are back in stock.

Cart Abandonment Notifications: Recover lost sales by reminding users of items left in their carts, prompting them to complete their purchase.

Order Status Notifications: Keep customers informed and build trust by providing updates on their order status.

Schedule Notifications: Write a notification now and send it later. Plan the campaign around your launch or your sale.

Wishlisted Discount Notifications: Encourage purchases by notifying customers of discounts on items they've wishlisted.

Language & Market Segmented Notifications: Send a different notification per language and per market, so each audience reads its own copy.

Custom Notifications: Send the notifications you want, when you want. Your brand engagement will increase.

### Modules

| Feature | Enterprise | Scale | Business |
| --- | --- | --- | --- |
| Custom Product Tags/Badges | Included | Included | Included |
| Exclusive Access | Included | Included | Included |
| Low Stock Indicator | Included | Included | Included |
| Drops | Unlimited | 3 | 1 |
| Lookbooks | Unlimited | 10 | 3 |
| Shoppables | Unlimited | 20 | Not included |

Custom Product Tags/Badges: Create a metaobject on your Shopify to add badges to your products. You can define the colors of each one.

Exclusive Access: Reward loyal customers with exclusive access to special opportunities, new products or sales.

Low Stock Indicator: Urge the purchase by showing customers low stock indicators. Select colors and stock levels.

Drops: Create excitement and exclusivity with product drops. Show new product before its available to buy.

Lookbooks: Inspire customers with curated lookbooks that showcase your products in an engaging way.

Shoppables: List of shoppable videos that work as your own TikTok. Select the products shown in each video.

### Developer tools

| Feature | Enterprise | Scale | Business |
| --- | --- | --- | --- |
| NAPPS Expresso | Included | Included | Included |
| NAPPS Extensibility | Included | Included | Included |
| Custom component development | Simple included | Quoted | Quoted |

NAPPS Expresso: Write your components in React and they render natively in SwiftUI and Jetpack Compose. Included on every plan.

NAPPS Extensibility: Point our native components at your own data source. Reshape what the app already has, with no new code.

Custom component development: We build the component for you. Simple ones are included on Enterprise, and anything complex is quoted first.

### Integrations

| Feature | Enterprise | Scale | Business |
| --- | --- | --- | --- |
| Klaviyo | Included | Included | Included |
| Custom Integrations | Included | Extra fee | Extra fee |
| Ometria | Included | Not included | Not included |
| Number of Integrations | No limit | No limit | No limit |

Klaviyo: Sync app events and segments with Klaviyo, and run push, email and SMS from one audience.

Custom Integrations: Tailor your app with custom integrations to match and work with your tech stack.

Ometria: Segment app users in Ometria, personalize campaigns, and feed app behaviour back into your CRM.

Number of Integrations: Expand your mobile app capabilities with a variety of integrations to suit your business needs.

### Support

| Feature | Enterprise | Scale | Business |
| --- | --- | --- | --- |
| Email Support | Included | Included | Included |
| NAPPS Help Center | Included | Included | Included |
| WhatsApp Support | Included | Included | Included |
| Custom & Priority Support | Included | Included | Not included |
| Dedicated Account Manager | Included | Included | Not included |
| Implementation Specialist | Included | Included | Not included |

Email Support: Receive timely assistance with any queries or issues via our dedicated email support.

NAPPS Help Center: Access a wealth of knowledge and resources with our comprehensive help center articles.

WhatsApp Support: Message us on WhatsApp and get help on the channel that is quickest for you.

Custom & Priority Support: Your messages jump the queue, and we adapt the support process to the way your team works.

Dedicated Account Manager: Get personalized support and strategic insights with a dedicated account manager.

Implementation Specialist: Ensure a smooth setup process with guidance from our implementation specialists.

## Integrations included in each plan

Plans add up: Scale includes every Business integration, and Enterprise includes all of them.

### Business

Included on every plan: AfterShip Returns (coming soon), AfterShip Tracking (coming soon), Alma (coming soon), Amp Back in Stock (coming soon), Appstle Subscriptions (coming soon), Barcode & QR Scanner, BON Loyalty (coming soon), Boost AI Search & Filter (coming soon), CreditsYard, Fast Bundle (coming soon), Firebase, Google Ads, Google Analytics (GA4), Growave Loyalty, Growave Reviews, Growave Wishlist, Joy Loyalty (coming soon), Judge.me, Kaching Bundles (coming soon), Klarna, Klaviyo, LiveMeUp, Loox (coming soon), Loyoly (coming soon), Meta, Omnisend (coming soon), Parcel Panel (coming soon), Rise.ai (coming soon), Rivo, Route (coming soon), Scalapay, seQura, Shopify Bundles, Shopify Combined Listings, Shopify Flow, Shopify Markets, Shopify New Customer Accounts, Shopify Search & Discovery, Shopify Translate & Adapt, Shopify Variant Colors, Tidio (coming soon), TikTok, Weglot, WhatsApp, Zapiet, ZeroPact.

### Scale

Everything in Business, plus: Bambuser (coming soon), BOGOS, Buddy AI, Channel Talk, Connectif (coming soon), Doofinder, Junip, Kimera, Kiwi Sizing (coming soon), Kleep, Loop Returns (coming soon), Loop Subscriptions (coming soon), Loyalty Lion, Nosto, Oct8ne, Okendo (coming soon), Omniwallet (coming soon), Order Editing, Postscript (coming soon), Rebuy (coming soon), Recharge (coming soon), ReturnGO (coming soon), Reveni, Searchanise (coming soon), Searchspring (coming soon), Shopify Subscriptions, Skio (coming soon), Smile.io, Stamped Reviews, Tolstoy, Trustpilot, Videowise, Wishlist Plus, Yotpo Loyalty, Yotpo Reviews.

### Enterprise

Everything in Scale, plus: Adjust (coming soon), Algolia, AppsFlyer, Attentive (coming soon), Bloomreach (coming soon), Branch (coming soon), Braze (coming soon), Global-e, Gorgias, Insider One (coming soon), Intercom, Mirakl, Ometria, Shopify B2B, Shopify Checkout Blocks, Zendesk.

Klaviyo push from flows and segments is included on Business, the entry plan.

Need a tool that is not listed? Enterprise includes custom integrations. On Business and Scale we quote them as a separate project.

## Pricing & Plans

### How much does NAPPS cost?

NAPPS has three monthly plans: Business at $299, Scale at $499 and Enterprise at $999. With annual billing they cost $3,240, $5,400 and $10,800 a year. Building and testing your app is free, with no time limit: you only pay once you publish. If you need any help choosing, don't hesitate to reach out to our team.

### Which plan should I choose?

Business covers everything you need to launch and sell. Scale turns the app into a marketing channel, with product stories, shoppable videos and a dedicated account manager. Enterprise is for brands running several markets from one app, with design and notifications adapted per market. Our team will help you pick if you are unsure.

### Can I change plans or cancel anytime?

Absolutely. You can upgrade, downgrade, or cancel your plan whenever you want. There is no contract.

### Is there a free trial?

Yes, you will be able to use and test everything until you want to pick a plan and launch the mobile app. It can take the time you need to be sure what plan to pick.

### Is there a setup fee?

There’s no setup fee for standard subscriptions. Custom projects are quoted before work begins, at no cost.

### Are there any extra fees?

No. NAPPS charges no setup fee and nothing on top of your plan. The only other cost is the app store developer accounts: $25 once for Google Play and $99 a year for Apple. Custom development is optional: if you ask us for a larger project, we quote it before any work starts and bill it separately.

### Do you charge per order, per install or per notification?

No. Every plan includes unlimited push notifications, and Napps takes no share of what your app sells. You pay the plan price, whatever volume the app does.

### What do Apple and Google charge?

Apple’s Developer Program is US$99/year, with prices varying by region. Google Play charges a one-time US$25 registration fee. Ask our sales team about deducting both from your first month.

### How does billing work?

Through Shopify, like any Shopify app. You pay Shopify and Shopify pays us. Custom development is invoiced separately.

### What does onboarding include?

We create the accounts you need: App Store Connect, Google Play Console, Firebase and GA4. We configure Meta ads and Klaviyo when you use them. Then we walk you through the platform using your live store.

### I am still under contract with another app. Can I switch?

Yes. We’ll match the remaining months on your current contract, so you don’t pay overlapping subscription fees.

### Can I run a pilot before rolling the app out everywhere?

Yes. Start with a limited scope, one market, one audience or a reduced feature set, measure engagement and conversion, then scale once you have the numbers. Ask our team about pilot pricing.

### What is NAPPS Expresso, and do I need it?

Most brands do not need it. Extensibility, included on every plan, points our native components at your own data source. Expresso is the tool for building an interface that does not exist yet: you write React components and they render natively in SwiftUI and Jetpack Compose. It is included on every plan at no extra cost.

### What if I need a custom feature or integration?

Your own developers or your agency can build it with NAPPS Expresso, which is included on every plan. Our team can also help with small, well-scoped requests. Larger projects are quoted before they start, and the quote costs nothing. They are invoiced separately and never added to your monthly price. Enterprise includes custom integrations and custom features.

### Which plan includes my integration?

Every integration is included from one plan, and plans add up. Business includes Klaviyo, Judge.me, Growave, Rivo, Meta and Google Ads, among others. Scale adds integrations such as Yotpo, LoyaltyLion, Smile.io, Stamped, Nosto and Shopify Subscriptions. Enterprise adds Gorgias, Zendesk, Intercom, Global-e, Algolia and Shopify B2B. The full list is on this page, under the plan comparison, and on the integrations page.